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Face Serums

Looking to combat blemishes or dryness? Or maybe you want to prevent wrinkles or treat dull skin. Whatever your skin concern, our huge collection of face serums from big-name brands like The Ordinary, PIXI, Clarins and Medik8 has something for everyone. Don't forget to set a price alert so you're notified about the latest serum offers, too! Read More

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2,280 products found
-5%
Dr. Jart+ Ceramidin Skin Barrier Serum Toner
Dr. Jart+ Ceramidin Skin Barrier Serum Toner
10 Reviews
£33.50 £35.00
-3%
Darphin Exquisage Serum
Darphin Exquisage Serum
No reviews
£61.58 £63.00
-2%
Institut Esthederm Intensive Propolis Serum
Institut Esthederm Intensive Propolis Serum
No reviews
£36.36 £37.00
-2%
ELEMIS Clarifying Serum
ELEMIS Clarifying Serum
7 Reviews
£57.22 £58.00
-1%
Paul Mitchell Super Skinny Serum
Paul Mitchell Super Skinny Serum
130 Reviews
£28.94 £29.20
NIP+FAB Dragons Blood Fix Serum
NIP+FAB Dragons Blood Fix Serum
20 Reviews
£19.95
Dr. Barbara Sturm Calming Serum
Dr. Barbara Sturm Calming Serum
No reviews
£50.00
Avant Hi-Retinol Restoring & Lifting Serum
Avant Hi-Retinol Restoring & Lifting Serum
No reviews
£87.00
PharmaClinix Anti Agex Serum
PharmaClinix Anti Agex Serum
No reviews
£74.99
Minimalist Ceramides 0.3% + Bisabolol
Minimalist Ceramides 0.3% + Bisabolol
No reviews
£12.00
BYBI Beauty Supercharge Serum
BYBI Beauty Supercharge Serum
No reviews
£24.00
The INKEY List Retinol Serum
The INKEY List Retinol Serum
434 Reviews
£14.00
XPOSE Lash & Brow Serum
XPOSE Lash & Brow Serum
No reviews
£14.99
NIOD RE: Pigment Serum
NIOD RE: Pigment Serum
5 Reviews
£32.00
Medik8 Intelligent Retinol 10TR Serum
Medik8 Intelligent Retinol 10TR Serum
4 Reviews
£40.00
Perricone MD Cold Plasma Plus+ Advanced Serum Concentrate
Perricone MD Cold Plasma Plus+ Advanced Serum Concentrate
3 Reviews
£139.00
Medik8 Retinol 3TR Serum
Medik8 Retinol 3TR Serum
31 Reviews
£34.00
ESPA Tri-Active Resilience ProBiome Serum
ESPA Tri-Active Resilience ProBiome Serum
2 Reviews
£105.00
Dr. Jart+ Cicapair Intensive Soothing Repair Serum
Dr. Jart+ Cicapair Intensive Soothing Repair Serum
No reviews
£42.00
Antipodes Joyous Protein Rich Night Replenish Facial Serum
Antipodes Joyous Protein Rich Night Replenish Facial Serum
3 Reviews
£40.00
Antipodes Daily Ultra Care Worship Skin Defence Antioxidant Serum
Antipodes Daily Ultra Care Worship Skin Defence Antioxidant Serum
5 Reviews
£35.00
NIOD Copper Amino Isolate Serum 3 1:1
NIOD Copper Amino Isolate Serum 3 1:1
17 Reviews
£46.00
Bloomeffects Black Tulip Overnight Retinoid Serum
Bloomeffects Black Tulip Overnight Retinoid Serum
No reviews
£99.17
Avène Hydrance Intense Serum
Avène Hydrance Intense Serum
2 Reviews
£25.50
Uriage Water Dehydrated Skin Serum
Uriage Water Dehydrated Skin Serum
2 Reviews
£19.24
Avène A-Oxitive Defence Serum
Avène A-Oxitive Defence Serum
7 Reviews
£33.00
Weleda Pomegranate Firming Face Serum
Weleda Pomegranate Firming Face Serum
No reviews
£41.95
Antipodes Hosanna H2o Intensive Skin Plumping Serum
Antipodes Hosanna H2o Intensive Skin Plumping Serum
11 Reviews
£53.03
BIOEFFECT EGF Day Serum
BIOEFFECT EGF Day Serum
10 Reviews
£115.00
Antipodes Glow Ritual Vitamin C Serum With Plant Hyaluronic Acid
Antipodes Glow Ritual Vitamin C Serum With Plant Hyaluronic Acid
3 Reviews
£53.03

Face Serums for Every Skin Type

From vitamin C serum for glowing skin and niacinamide for tackling blackheads and blemishes to retinol serum for preventing wrinkles and hyaluronic acid serum for dryness, you'll find a serum for every skin type and skin concern here at Cosmetify.

Applied after cleansing but before moisturising, face serums are lightweight, concentrated treatments targeted towards your specific skin goals.

Add a face serum from the Cosmetify collection to your skincare routine today and get ready to transform your complexion.

FAQs About Serums

What is a face serum, and how is it different from moisturiser?

Face serums are lightweight formulas with a high concentration of active ingredients designed to target specific skin concerns - like dehydration, dullness, fine lines or pigmentation. Unlike moisturisers, they penetrate deeper and deliver more intensive results. Apply serums after toner but before moisturiser. If layering more than one, go from thinnest to thickest texture. Water-based serums typically go first, followed by oils or emulsions.

How long before I see results from a serum?

You'll often notice hydration and glow immediately, but results for concerns like pigmentation or fine lines can take 4–8 weeks with consistent use.

Which serum is right for my skin type?