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Eye Makeup

Your eyes reveal the inner you, so let them tell stories of beauty and glamour with a little help from Cosmetify.

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Your eyes reveal the inner you, so let them tell stories of beauty and glamour with a little help from Cosmetify. Here you will find everything you need to make your style pop – from palettes and eyeliners to false eyelashes to mascaras.

With bold and beautiful products from popular brands like Urban Decay, Benefit, NARS Cosmetics, Yves Saint Laurent, Clinique and Anastasia Beverly Hills, you can add dimension to all your makeup looks. Subtle, chic results and bold, full eyeshadow styles are all achievable, making our range as well suited to spicing up your night as it is to adding a dash of colour to your days.


Unleash your inner makeup artist and get creative with our wicked range of eyeshadows. Dabble in everything, from bright and bold to subtle and shimmery shades, or experiment with cream, powder and glitter formulas. Whatever your taste, you can rest assured that you'll be rocking a show-stopping eye makeup look.


Fake the false lash look with this incredible selection of mascaras. With just one sweep of these magic wands, you can add length, volume and an intense colour to your eyelashes. Browse mascaras from the best brands in beauty, such as Maybelline and Bobbi Brown, and flaunt a professional eye makeup look.

False Eyelashes

Take your eye looks to another level by finishing off with a pair of false lashes. Browse our strip lashes, individual lashes and lashes designed by your favourite celebs and influencers. We're bringing you a range of falsies that are suitable for all occasions.

Eyelash Treatment

Wearing eye makeup day in, day out, can really take a toll on your eyelashes. Nurse them back to their best health with our epic range of expert eyelash treatments from the likes of RapidLash and Rodial.


Master the wings and smash the smokey eye with our amazing selection of eyeliners. In our eye makeup collection we stock the best gel liners, pencil liners, pen liners and pomades in the business. Go from natural to dramatic in just one effortless swish of the liner and reveal an enviable eye look.

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