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With a vision that revolves around street style-inspired looks, Doop has made it their mission to create a line of innovative hair styling products that work for both professionals and amateurs alike.

Based in Holland, Doop is pronounced as 'dope' in Dutch and well,that's exactly what they aspire to be. Unlike most brands, Doop doesn't look to the catwalks for inspiration, but to passers-by on streets all over the world who walk to their own rhythms. As a result, you'll find the urban streets of countries like Amsterdam, Tokyo, New York and LA have shaped the many product lines, adding a pop of culture, style and boldness to any look.

Here, you can discover everything from strong-hold pomades for a slick quiff to muds and butter for natural, messy looks. There's even a formula for a freeze effect, so no matter what your style, mood or occasion, Doop has your hair covered.

Using only the highest quality ingredients, Doop have made it their duty to provide paraben-free, competitively priced, specialist products that cater to all different hair types for undeniable style.

Shop the full range today and discover your next look.

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