Billion Dollar Brows

Introducing Billion Dollar Brows, the eyebrow line that originated in a Los Angeles apartment in 2004 before skyrocketing to success.

It all began when eyebrow-obsessed Natalie Plain was uninspired and unimpressed with the products that were available on the market. Deciding to take matters into her own hands, she visited a cosmetics lab and pitched her idea for a revolutionary brow brand.

Now, over 14 years later, Billion Dollar Brows is stocked across the globe in thousands of retailers, salons and spas and is a favourite amongst beauty and brow lovers.

With brow powders, gels, pencils, kits and tweezers all up for grabs, you can count on Billion Dollar Brows to keep you up to date with the latest trends. And each and every product is high quality, cruelty-free and provides real results – AKA, the three things Natalie prides her brand on. So much so that she has expanded to cruelty-free, vegan, charcoal-infused makeup brushes.

Framing your face has never been easier. Shop now for peace, love and brows.

Why We Like Billion Dollar Brows

"We love taming our unruly arches with Billion Dollar Brows. From pomades to pencils and tweezers to spoolies, they have everything you need to start your journey to brow success. Their high-quality, yet affordable tools make it as easy as pie to groom, shape and fill in your brows with zero fuss. "

Written by Rebecca Jenkinson, Beauty Editor