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Face Primers

Face primers these days are so much more than those heavily siliconed pastes of the past. Now, the best face primers are infused with transformative skincare benefits, they're hydrating and they properly prolong the longevity of your makeup. What's not to love? Read More

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224 products found
-26%
Schwarzkopf Got Gloss Shine Primer
Schwarzkopf Got Gloss Shine Primer
No reviews
£5.24 £6.99
-22%
Laura Mercier Pure Canvas Primer Perfecting
Laura Mercier Pure Canvas Primer Perfecting
No reviews
£29.00 £37.00
-4%
Nivea UV Face Specialist 2in1 Primer Daily UV Serum SPF 50+
Nivea UV Face Specialist 2in1 Primer Daily UV Serum SPF 50+
No reviews
£13.96 £14.50
-65%
Volition Beauty Smooth Diffusion Skin Care & Primer Mist
Volition Beauty Smooth Diffusion Skin Care & Primer Mist
No reviews
£16.33 £46.00
-23%
Clinique Even Better Light Reflecting Primer
Clinique Even Better Light Reflecting Primer
No reviews
£24.67 £32.00
-11%
bareMinerals Prime Time Hydrate & Glow Primer
bareMinerals Prime Time Hydrate & Glow Primer
No reviews
£28.70 £32.00
-12%
MAC Prep + Prime Natural Radiance Primer
MAC Prep + Prime Natural Radiance Primer
No reviews
£28.34 £32.00
DuWop Day 2 Night Eyelid Primer Duo
DuWop Day 2 Night Eyelid Primer Duo
No reviews
£19.00
-6%
Wet N Wild Photo Focus Matte Face Primer
Wet N Wild Photo Focus Matte Face Primer
No reviews
£9.65 £10.20
-5%
Dermacol Eat Me Primer Stachio
Dermacol Eat Me Primer Stachio
No reviews
£18.88 £19.85
-7%
SOSU by SJ Underwear Hydrating Base
SOSU by SJ Underwear Hydrating Base
No reviews
£20.52 £22.00
-24%
Clinique Even Better All-Over Primer + Colour Corrector
Clinique Even Better All-Over Primer + Colour Corrector
No reviews
£20.78 £27.00
Real Techniques Flawless Base Makeup Brush Set
Real Techniques Flawless Base Makeup Brush Set
No reviews
£19.99
Dermacol Coco Splash Refreshing & Hydrating Primer
Dermacol Coco Splash Refreshing & Hydrating Primer
No reviews
£16.40
Keyth Coloured Keyth Pink Flower Tone Up Primer
Keyth Coloured Keyth Pink Flower Tone Up Primer
No reviews
£14.50
Design Essentials Agave & Lavender Step 3 Blow Dry Styling Primer
Design Essentials Agave & Lavender Step 3 Blow Dry Styling Primer
No reviews
£20.86
Skinny Tan Primer
Skinny Tan Primer
No reviews
£12.32
-11%
bareMinerals Prime Time Redness Reducing Primer
bareMinerals Prime Time Redness Reducing Primer
No reviews
£28.70 £32.00
Sienna X Perfect Self Tan Primer
Sienna X Perfect Self Tan Primer
No reviews
£11.66
-31%
REN Perfect Canvas Primer
REN Perfect Canvas Primer
No reviews
£34.99 £50.00
bareMinerals Eyeshadow Extender Prime Time Primer
bareMinerals Eyeshadow Extender Prime Time Primer
No reviews
£19.34
Catrice Soft Glam Filter
Catrice Soft Glam Filter
No reviews
£14.47
-10%
bareMinerals Prime Time Original Foundation Primer
bareMinerals Prime Time Original Foundation Primer
No reviews
£27.26 £30.00
Gosh BB Cream Foundation Primer Moisturiser
Gosh BB Cream Foundation Primer Moisturiser
No reviews
£10.90
-7%
Yves Saint Laurent Touche Eclat Blur Primer
Yves Saint Laurent Touche Eclat Blur Primer
No reviews
£42.00 £45.00
-15%
NARS Cosmetics Soft Matte Primer
NARS Cosmetics Soft Matte Primer
No reviews
£32.50 £38.00
Mii Cosmetics Protective Face Primer SPF 50
Mii Cosmetics Protective Face Primer SPF 50
No reviews
£28.52
-14%
L'Anza Healing Strength Detangling Primer
L'Anza Healing Strength Detangling Primer
No reviews
£27.79 £31.95
Mii Cosmetics Mattifying Face Primer
Mii Cosmetics Mattifying Face Primer
No reviews
£25.66
MG Skincare Tinted Primer SPF 50
MG Skincare Tinted Primer SPF 50
No reviews
£27.00
Revolution Matte Base P1
Revolution Matte Base P1
No reviews
£11.27
-30%
Estée Lauder Futurist Peptide-Power Serum Primer
Estée Lauder Futurist Peptide-Power Serum Primer
No reviews
£28.34 £40.00
-6%
delilah Under Wear Future Resist Foundation Primer
delilah Under Wear Future Resist Foundation Primer
No reviews
£37.66 £40.00
-31%
Bobbi Brown Intensive Serum Radiance Primer SPF 25
Bobbi Brown Intensive Serum Radiance Primer SPF 25
No reviews
£39.00 £56.50
Bellápierre Cosmetics HD Smoothing Primer
Bellápierre Cosmetics HD Smoothing Primer
No reviews
£40.00
Bellápierre Cosmetics HD Makeup Primer
Bellápierre Cosmetics HD Makeup Primer
No reviews
£39.63
Ultra Glow Prime + Perfect
Ultra Glow Prime + Perfect
No reviews
£15.00
Goldwell Kerasilk Colour 1 Brilliance Primer
Goldwell Kerasilk Colour 1 Brilliance Primer
No reviews
£21.31
-2%
Korres Quercetin Oak Anti Ageing Eye Primer
Korres Quercetin Oak Anti Ageing Eye Primer
No reviews
£4.90 £4.99
-50%
Grown Alchemist Skin Defence Primer
Grown Alchemist Skin Defence Primer
No reviews
£15.50 £31.00
KVD Beauty Shake Primer High Impact Eyeshadow Primer
KVD Beauty Shake Primer High Impact Eyeshadow Primer
No reviews
£5.50
Maybelline Fit Me Luminous & Smooth Primer SPF 20
Maybelline Fit Me Luminous & Smooth Primer SPF 20
No reviews
£12.95
-22%
Clinique Even Better All-Over Primer + Colour Corrector Base
Clinique Even Better All-Over Primer + Colour Corrector Base
No reviews
£21.22 £27.00
NYX Professional Makeup The Face Glue Gripping Primer
NYX Professional Makeup The Face Glue Gripping Primer
No reviews
£6.59
Rimmel Stay Matte Makeup Primer
Rimmel Stay Matte Makeup Primer
No reviews
£8.79
Rimmel Multi Tasker Primer
Rimmel Multi Tasker Primer
No reviews
£9.89
Rimmel Matte Primer
Rimmel Matte Primer
No reviews
£7.14
-27%
Wella Marula Oil Blend Scalp Primer
Wella Marula Oil Blend Scalp Primer
No reviews
£11.02 £15.00
-12%
MAC Prep + Prime Fix+ Makeup Original Setting Spray
MAC Prep + Prime Fix+ Makeup Original Setting Spray
No reviews
£15.75 £17.75
Catrice The Perfector Poreless Blur Primer
Catrice The Perfector Poreless Blur Primer
No reviews
£11.34
Catrice Ten!sational 10-In-1 Dream Primer
Catrice Ten!sational 10-In-1 Dream Primer
No reviews
£11.57
Alfaparf Semi Di Lino Style & Care Detangling Primer
Alfaparf Semi Di Lino Style & Care Detangling Primer
No reviews
£30.02
Revolution Relove Fix Stick H2o Hydrate Primer
Revolution Relove Fix Stick H2o Hydrate Primer
No reviews
£12.48
Revolution Relove Fix Stick Glow Primer
Revolution Relove Fix Stick Glow Primer
No reviews
£12.48
Revolution Pore Blur Primer
Revolution Pore Blur Primer
No reviews
£13.56
Paese Hydrobase Under Makeup
Paese Hydrobase Under Makeup
No reviews
£22.43
Revolution Ceramide Protect Primer
Revolution Ceramide Protect Primer
No reviews
£14.68
-34%
Nivea Sun 2-in-1 Primer Daily UV Serum SPF 50+
Nivea Sun 2-in-1 Primer Daily UV Serum SPF 50+
No reviews
£21.60 £32.61
-20%
Tatcha The Liquid Silk Canvas
Tatcha The Liquid Silk Canvas
No reviews
£42.49 £53.00
-4%
Sunkissed Glowgrip Dewy Grip Primer
Sunkissed Glowgrip Dewy Grip Primer
No reviews
£5.29 £5.50
Eveline Unicorn Magic Drops 2-In-1 Makeup Primer & Beauty Serum
Eveline Unicorn Magic Drops 2-In-1 Makeup Primer & Beauty Serum
No reviews
£14.43
-31%
Covermark Magic Shield Makeup Base
Covermark Magic Shield Makeup Base
No reviews
£18.50 £26.50
essence Jelly Grip Undereye Primer Stick
essence Jelly Grip Undereye Primer Stick
No reviews
£9.44
essence Jelly Grip Hydrating Primer
essence Jelly Grip Hydrating Primer
No reviews
£10.56
essence Hello, Good Stuff! Glow Serum Primer
essence Hello, Good Stuff! Glow Serum Primer
No reviews
£10.68
Maybelline Poreless Jelly 24h Hydrating Blur Primer
Maybelline Poreless Jelly 24h Hydrating Blur Primer
No reviews
£19.77
Maybelline Grippy Serum 24h Hydrating Grip Primer
Maybelline Grippy Serum 24h Hydrating Grip Primer
No reviews
£21.91
-40%
Rare Beauty Always An Optimist Weightless Eye Primer
Rare Beauty Always An Optimist Weightless Eye Primer
No reviews
£12.00 £20.00
-7%
Glow Hub Baby Beam Dew Filter Glow Base Stella Beam
Glow Hub Baby Beam Dew Filter Glow Base Stella Beam
No reviews
£16.75 £17.95
essence Redness Reducer Primer
essence Redness Reducer Primer
No reviews
£9.68
-15%
ZO Skin Health Sunscreen + Primer Broad Spectrum SPF 30
ZO Skin Health Sunscreen + Primer Broad Spectrum SPF 30
No reviews
£25.50 £30.00
Face Facts Vitamin Rich Skin Base Primer
Face Facts Vitamin Rich Skin Base Primer
No reviews
£7.34
Bourjois Stick To You Hydra Grip Primer
Bourjois Stick To You Hydra Grip Primer
No reviews
£8.39
Dermacol Satin Makeup Base Smoothing Complexion Primer
Dermacol Satin Makeup Base Smoothing Complexion Primer
No reviews
£20.21
-4%
MAKE UP FOR EVER UV Protector Step 1 Primer SPF 50
MAKE UP FOR EVER UV Protector Step 1 Primer SPF 50
No reviews
£32.00 £33.00
MAKE UP FOR EVER Step 1 Primer Shine Control Mattifying Base
MAKE UP FOR EVER Step 1 Primer Shine Control Mattifying Base
No reviews
£32.00
MAKE UP FOR EVER Step 1 Primer Hydra Booster
MAKE UP FOR EVER Step 1 Primer Hydra Booster
No reviews
£32.00
Face Facts Perfect Prep Primer Illuminating Skin Serum
Face Facts Perfect Prep Primer Illuminating Skin Serum
No reviews
£6.32
Eve Lom Flawless Radiance Primer SPF 30
Eve Lom Flawless Radiance Primer SPF 30
No reviews
£9.99
MAKE UP FOR EVER Step 1 Primer Pore Minimizer Smoothing Base
MAKE UP FOR EVER Step 1 Primer Pore Minimizer Smoothing Base
No reviews
£32.00
Lamel Eye Primer Long Lasting Eyeshadow Base
Lamel Eye Primer Long Lasting Eyeshadow Base
No reviews
£9.03
Sleek MakeUP Pore Blurring Primer
Sleek MakeUP Pore Blurring Primer
No reviews
£11.49
Bellápierre Cosmetics Makeup Base
Bellápierre Cosmetics Makeup Base
No reviews
£13.95
bareMinerals Prime Time Original Pore-Minimising Primer
bareMinerals Prime Time Original Pore-Minimising Primer
No reviews
£19.34
-3%
bareMinerals Complexion Heroes Prime & Set Duo
bareMinerals Complexion Heroes Prime & Set Duo
No reviews
£23.50 £24.00
Beter The Primer Brush Detangling Brush
Beter The Primer Brush Detangling Brush
No reviews
£9.40
CODE Beautiful CODE LLE Lid Lift Enhance 3-in-1 Concealer, Primer & Eyeshadow
CODE Beautiful CODE LLE Lid Lift Enhance 3-in-1 Concealer, Primer & Eyeshadow
No reviews
£24.00
-7%
Glow Hub Baby Beam Dew Filter Glow Base
Glow Hub Baby Beam Dew Filter Glow Base
No reviews
£16.75 £17.95
-16%
Lancôme La Base Pro Perfecting Makeup Primer
Lancôme La Base Pro Perfecting Makeup Primer
No reviews
£29.50 £35.00
Revolution Matte & Fix Mattify Primer
Revolution Matte & Fix Mattify Primer
No reviews
£8.79
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Browse face primer offers on the biggest brands

There are OG's in the game, like Benefit's Porefessional Primer and newer players like the e.l.f. Putty Primer. Whichever option you choose, you'll have the perfect priming layer for your makeup, helping your base to apply smoothly and last all day long.

Here at Cosmetify, we also have all of the best face primer deals and offers for you to choose from, so you can grab a bargain on your favourite brands.

FAQs About Face Primers

What is makeup primer and why should I use it?

Primer is the first step in your makeup routine after skincare. It creates a smooth canvas by blurring pores, filling fine lines, and helping makeup last longer. Some primers also mattify, hydrate, or colour-correct, depending on your skin's needs. Think of it as a base coat for your face - ensuring your foundation applies evenly and stays fresh throughout the day.

How do I choose the best primer for my skin type?

For oily skin, look for oil-free, mattifying primers that control shine and minimise pores. Dry skin? Choose hydrating formulas with hyaluronic acid or glycerin. Redness-prone or uneven skin tone benefits from colour-correcting primers - green for redness, peach for dullness. If you wear makeup daily, lightweight, fragrance-free options keep irritation at bay.

Can I use primer without foundation?

Absolutely. Primers offer benefits like blurring and oil control on their own, especially in hot weather or no-makeup days. Illuminating primers can give a healthy glow, while mattifying types control shine. They also help BB or CC creams grip better for longer-lasting wear.