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  4. Urban Decay Eyeshadow Primer Potion

Urban Decay Eyeshadow Primer Potion

64 Reviews
£16.55 £19.50 (16% off)
+ £2.49 delivery or free over £30
Price last checked today
Urban Decay Eyeshadow Primer Potion Caffeine
Sold by Escentual
  • In Stock
  • Click/Collect Option
  • 14 Day Returns

Compare prices from 4 more retailers

  • £19.50 + £2.95 delivery From Look Fantastic
  • £19.50 + £3.50 delivery From John Lewis
  • £15.60 Free Delivery From Urban Decay
  • £16.00 + £4.99 delivery From House of Fraser

Product Description

In order to create beautiful, bold eye looks you first need to ensure the eyelid is prepped and primed. What better way to prep the eye area than with the Urban Decay Eyeshadow Primer Potion.

This iconic product has achieved cult status and for good reason. Not only does it apply seamlessly, it is the cheat sheet to ensuring your killer looks stay put all day long. No need to worry about creasing or smudging, instead expect vibrant, long-lasting eyeshadow colours.

Choose from a variety of shades, whether it's the opaque white matte 'Freebase', the rich brown matte 'Caffeine' or the 'Original' nude shade. Simply apply before your eyeshadow and then buff and blend your favourite colours over the top. Each formula has innovative polymers that blur skin imperfections. And it comes in in a squeezable tube, with the iconic jewel-like cap.

Eyeshadow Primer Potion shades:

  • Eden - nude matte
  • Original - nude
  • Caffeine - brown matte
  • Freebase - white matte
  • Minor Sin - champagne shimmer
  • Sin - pink-champagne shimmer

Add a splash of colour with Urban Decay Naked Ultraviolet Eyeshadow Palette. You might also like Naked Wild West Eyeshadow Palette from Urban Decay.

Rebecca Jenkinson

Written by Rebecca Jenkinson, Beauty Writer

Urban Decay Eyeshadow Primer Potion Video Thumbnail

Product Details

Skin Type: Normal, oily

Skin Benefit: Brightening

Skin Concern: Oily/greasy, uneven skin tone, hyperpigmentation and dullness

Coverage: Full, sheer/natural

Finish: Matte, shimmer

Ingredient Features

Urban Decay says

"The number-one primer for indestructible, all-day eyeshadow, our legendary Eyeshadow Primer Potion delivers everything you could possibly want in an eye primer: No creasing. More vibrant color. Smoother application. It features space-age polymer technology that fills in imperfections on the skin's surface, prepping your lids for ALL-day shadow."

How To Use

  1. Use the formula directly from the tube and apply with fingertips
  2. Or swipe the applicator over your eyelid
  3. Blend for a prepped, primed and smooth finish
  4. Work your favourite eyeshadows over the top

Brand Bio

Urban Decay offer an endless array of high performance cosmetics ranging from velvety-soft shadows and creamy lipsticks to weightless complexion products and cult status makeup setting sprays to get you through the day. They've challenged the industry's definition of beauty since the nineties when the disrupted the sea of pink dominating makeup counters everywhere.

Urban Decay

Where To Buy

UK customers can purchase this Urban Decay primer online from retailers, such as Escentual, Look Fantastic or John Lewis.

Product Shades

Urban Decay Eyeshadow Primer Potion is available in the following shades:

  • Caffeine
  • Eden
  • Freebase
  • Minor Sin
  • Original
  • Sin

Reviews

Based on 64 reviews from Look Fantastic, this primer is rated 4.53 out of 5. Product review scores are combined across retailers and then averaged. See the retailer website to read review content.

Delivery & Returns

Products over £30.00 qualify for free standard delivery with Escentual, otherwise there is a charge of £2.49 with orders usually arriving within 2-3 working days of dispatch. Express/Next day delivery option. Worldwide delivery available to most regions with this retailer.

The returns policy for this retailer is around 14 days, see their website for further information.

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Urban Decay Eyeshadow Primer Potion

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