Hydrating Serums

Explore an Exclusive Selection of Hydrating Serums on Sale at Cosmetify

These lightweight, fast-absorbing elixirs are specially crafted to deliver powerful active ingredients deep into your skin, transforming it from within. Hyaluronic acid is a key ingredient in hydrating serums and a magnet for moisture. It draws in water and holds it, quenching your skin's thirst and leaving it plump and rejuvenated. glycerin, also works tirelessly to maintain your skin's hydration levels, ensuring it remains velvety soft throughout the day. With the soothing touch of aloe vera and the protective power of vitamin E, your skin gets a dose of natural goodness that enhances its health and resilience.

Incorporating a hydrating serum into your skincare routine is like giving your skin a refreshing drink of water. It penetrates deeply, delivering hydration where it's needed most, unlike thicker creams that can feel heavy and merely sit on the surface. The result? Skin that not only looks but feels revitalised, glowing with a youthful vibrancy.

FAQs About Hydrating Serums

What is a hydrating serum, and how does it work?

Hydrating serums are designed to deliver intense moisture to the deeper layers of the skin using ingredients like hyaluronic acid, glycerin, and aloe vera. They help maintain a healthy barrier, boost plumpness, and reduce tightness or flakiness—and all skin types can benefit, especially if you experience dryness, tightness or dehydration. They're also ideal when layering actives like retinol or exfoliating acids, as they help buffer irritation.

When should I apply a hydrating serum?

Morning and night, ideally on slightly damp skin. Follow immediately with a moisturiser to lock in hydration and SPF if used in the morning.

How do hydrating serums differ from moisturisers?

Serums deliver actives deep into the skin, while moisturisers seal everything in: pairing both is a great idea for long-term skin health, especially in dry environments. Go for formulas with hyaluronic acid, aloe vera, panthenol or ceramides. For sensitive skin, choose fragrance-free and alcohol-free options.