Fenty Beauty is the game-changing beauty brand that continuously has makeup artists, editors and lovers bursting with excitement.
Founded in 2017, it was launched by no other than global superstar and Bajan beauty, Rihanna. Before conquering the music, fashion and beauty industries as BadGalRiRi, Rihanna was once a little girl transfixed by her mother’s lipstick. For years, makeup became her weapon of choice for self-expression, but she often found a void in quality products that catered for all skin types and tones.
As a result, Fenty Beauty is a collection that’s on a mission to break beauty boundaries, shift the makeup culture and offer products for women everywhere. The first range to hit the shelves was the award-winning Pro Filt’r foundation. Arriving in 50 inclusive shades, it not only received instant appeal, but also set the bar.
Now, Fenty Beauty offer everything from the Gloss Bomb, a best-selling, universal lip luminiser, to Match Stix – a contouring skin stick available in over 20 shades.
Discover the epic range here at Cosmetify and create fun makeup looks that are unapologetically you.