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Despite its international reputation, O'Keeffe's began life as something of a family affair. Bill O'Keeffe was a rancher on the Klamath Basin, and although he loved the physical, outdoorsy nature of his work, it combined with his diabetes to leave lasting marks on his hands and feet.

Seeing her father suffering from dry skin, his daughter Tara utilised her knowledge as a pharmacist to create a product that could bring relief and comfort. Together, father and daughter teamed up, trying and testing a number of different blends in her kitchen until, finally, they came across one that had it all.

This original formula, released in 1990, became the foundation for all of the brand's initial creations. Fast-forward to the present day and O'Keeffe's continue to develop skin care solutions, employing all the know-how at their disposal to create products that make a genuine difference. Discover the ultimate skin care remedies today and relish and healthier, more vibrant skin.

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