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MI-RE
MI-RÊ is known for its Franco-Korean approach to makeup that blends high-tech performance with skincare benefits, making everyday beauty feel quick and polished.
Its story centres on creating hybrid beauty products designed to work effortlessly for modern routines. From the brand’s own description, MI-RÊ positions itself at the intersection of makeup and care, with an easy, essential step-by-step philosophy intended to flatter a wide range of complexions.
One standout in the MI-RÊ face line is the Bibi Nova Cushion, described as a cushion foundation format created for on-the-go application and express touch-ups. The brand also highlights that it is SPF 50 PA+++ and designed for a lightweight, natural finish with buildable coverage, aligning with its “makeup and care” positioning.
In terms of key categories, MI-RÊ operates across face beauty, including foundation makeup and base-focused routines, alongside other makeup collections such as powders and eye products. Hero favourites mentioned by the brand include the Bibi Nova Cushion and its supporting under-eye brightening concept, which helps complete a simple, cohesive base-to-eyes look.