MAC Powder Kiss Hazy Matte Lipstick 910 Twenty-Fun

MAC Powder Kiss Hazy Matte Lipstick is a hazy matte lipstick designed for soft-focus, blurred colour with comfortable, weightless longwear. The brand’s formula is made to turn a multi-step blurring technique into one simple, powder-soft swipe, delivering sheer-to-medium buildable coverage and a matte finish. It also aims to hydrate lips instantly and throughout wear, with “10HR moisturizing longwear” and claims of non-smudging, non-flaking and non-bleeding wear for up to 10 hours.

What makes it stand out is the blurring effect: it helps blur lip lines and smooth the look of lips for a softer appearance. You can blot and blend in the centre of the lips for a just-bitten ombré look, or glide across lips for a bolder gradient around the edges.

Notable ingredients and technologies include four “soft-focus powders” for the hazy matte blur, plus salicornia herbacea extract (derived from the salicornia succulent) to support moisture over time. The ingredient list also includes emollients and conditioners such as dimethicone, isohexadecane and tocopheryl acetate, along with candelilla wax and silica.