L'Oréal Professionnel Serie Expert

Serie Expert

Treat your hair to professional haircare with L'Oréal Professionnel Serie Expert shampoos, conditioners, hair masks and more. Create a brand alert below to hear about L'Oréal Professionnel Serie Expert sales and promo codes.

Building on the beloved beauty line L'Oreal Professional, this Serie Expert range delivers professional products that are safe and easy to use at home.

Get salon-worthy results with the huge collection of cult-favourite hair products, from purple shampoos to curl creams to repairing masks and everything in between. Created with the expertise of scientists and hairdressers from all over the world, the line uses only the best technologies to cater to all hair types and colours.

With a pioneering spirit at its heart—originating from Eugène Schueller's creation of the first hair dye and the founding of L'Oréal Professionnel Pair—this brand is one you can trust for constant innovation in hair science and superior results.

FAQs about L'Oréal Professionnel Serie Expert

What L'Oréal Professionnel Serie Expert range is best for curly hair?

The Curl Expression range is specifically designed for curly hair, using ingredients like glycerin and hibiscus seed extract to maintain the hair's moisture levels to help define your curl pattern.

Which L'Oréal Professionnel Serie Expert products should I use for damaged hair?

The brand offers several ranges for damaged hair, from the Absolut Repair line to the Metal Detox line for protecting the hair from metal deposits that cause breakage and impact colour results.

Why We Like Serie Expert

"We love how easy it is to find everything you need for caring for color-treated hair in the Serie Expert collection. Whether you’ve got highlights, balayage or a fully bleached or dyed mane, this range keeps you looking salon-fresh with products created and loved by actual professionals. "