The Best Self Tan for Pale Skin

By Ellie Child - 1 month ago | Updated
fake tan for pale skin

Time and time again, we’ve put our faith in a prettily packaged self-tanner in the hopes that it will transform our sun-deprived skin, only to have it leaving us looking slightly Tango’d. Even the pro tanners among us have fallen victim to those dreaded streaky lines or woken up to an orange hue that is reminiscent of a packet of Cheetos. However, tanning needn't always be a hit-and-miss situation – not when you've got a trusted team of experts on your side.

Fed up of wasting money, we decided to put some of the beauty industry’s most renowned tanners to the test to see which came out on top.

Below, we’ve rounded up the best self tan for pale skin to save you from another streaky orange mishap. Get your tanning mitts out, it's time to talk business.

Bondi Sands Self Tanning Lotion

Bondi Sands Self Tanning Lotion

The trick to successfully tanning pale skin is to start with baby steps. The Bondi Sands Self Tanning Lotion is the perfect tool for beginners as it is totally customizable and easy to build up. Imparting a subtle golden hue, the tanning lotion gently tints skin with a healthy glow that looks completely natural.

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Vita Liberata pHenomenal 2 3 Week Tan Mousse - Fair

Vita Liberata pHenomenal 2 3 Week Tan Mousse

This long-lasting formula has been expertly designed to provide a tan that withstands the test of time. Containing a blend of 70% organic extracts, the self-tanner helps to nourish skin whilst imparting a natural-looking tan. The brand’s moisture-lock© system also helps to prevent streaking, meaning you can wave goodbye to those tell-tale fake tanning signs.

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St Tropez Self Tan Purity Water Gel

St Tropez Self Tan Purity Water Gel

Infused with a tropical scent, this water-gel formulation eliminates any traces of that fake tanning smell whilst subtly tanning fairer skin tones. A golden hue can be achieved within just three hours, ensuring that there is no transfer or sticky finish. Better still, the gel provides up to 72 hours of hydration for the perfect post-holiday glow up.

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TAN-LUXE The Body Illuminating Self Tan Drops 50ml - LIGHT/MEDIUM

TAN-LUXE The Body Illuminating Self Tan Drops 50ml

Tan-Luxe The Body Illuminating Tan Drops in shade Light/Medium is the perfect tanning tool for those who aren’t looking to ditch their everyday moisturizer. Triple-tan technology helps to provide an even, all-over tan whilst raspberry seed oil and vitamin E boost the skin’s vitality and nourishment levels.

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ESPA Gradual Tan Body Moisturiser

ESPA Gradual Tan Body Moisturizer

Working intuitively with your skin’s biochemistry, the ESPA Gradual Tan Body Moisturizer distributes an even tan within just four hours. Its buildable nature is particularly popular amongst fair-skinned beauties as it can be customized to each individual’s needs.

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Isle of Paradise Self Tanning Water - Light

Isle of Paradise Self Tanning Water

This brand has been gracing the Instagram accounts of beauty influencers everywhere – and rightly so. The easy-to-use tanning water gives you a glowy, hydrated hue without any mess. The golden tanner allows the user to gradually build up a natural-looking tan that mimics the effect of a week spent lounging in the sun.

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Gatineau Golden Glow Gradual Tan Cream

Gatineau Golden Glow Gradual Tan Cream

Arguably the best-performing tanner out of the bunch, the Gatineau Golden Glow Gradual Tan Cream is a luxury solution that gently tints even the palest of skin, giving it a healthy pigment when it's needed most. Simply apply the product every other day to build up a stronger color.

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Skinny Tan Mousse

Skinny Tan Mousse

Skinny Tan Mousse will have you looking like you’ve spent a week sunning on the beach. This self-tan boasts a fluffy mousse formula that’s super easy to apply and leaves you with a golden glow. Streak-proof, transfer-proof and infused with a summery, coconut smell, it’s your one-stop shop to sun-kissed skin.

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The Organic Pharmacy Self Tan

The Organic Pharmacy Self Tan

Wave goodbye to pasty skin once and for all as this self-tan from The Organic Pharmacy offers an all-year-round bronzing. The cruelty-free and organic formula is derived from sugar beet, which allows you to achieve a natural sun-kissed color in no time at all.

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James Read Tan Fool Proof Bronzing Mousse

James Read Tan Fool Proof Bronzing Mousse

If it’s your first time tackling the art of fake tanning then you’re going to want to snap up the James Read Tan Fool Proof Bronzing Mousse. Doing exactly what it says on the bottle, it leaves skin with a beautiful bronzed glow that’s free from streaks, patches and that dreaded biscuit-smell.

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Bondi Sands Liquid Gold Tanning Foam

Bondi Sands Liquid Gold Tanning Foam

Of course we were going to feature Bondi Sands more than once! After all, we are striving for that authentic Australian tan...

This time, Bondi Sands are saving our fair skin by providing a fool-proof foam that is specifically tailored to lighter skin tones, ensuring that we aren't totally overwhelmed by a new and deeper tan. And, as usual, the formula contains a mix of feel-good ingredients that include the likes of coconut and aloe vera.

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St Tropez Gradual Tan Tinted Lotion

St Tropez Gradual Tan Tinted Lotion

Get that 'just stepped off the plane' glow with the St Tropez Gradual Tan Tinted Lotion. This cleverly formulated product is perfect for those that are embarking on a mission to find the perfect natural-looking tan. And yes, it provides just the right amount of color for even the most nervous of tanners.

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TAN-LUXE The Gradual Illuminating Tanning Lotion Light

TAN-LUXE The Gradual Illuminating Tanning Lotion Light

Fusing the power of an oil together with the lightness of a lotion, the TAN-LUXE The Gradual Illuminating Tanning Lotion Light is perfect for those that dread the thought of a sticky tan. The weightless formula glides on to deliver an impeccable glow that can be built up to your own personal preference. We've already bagged ourselves a couple!

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Amanda Harrington Body Illuminating Bronzing Mousse - Natural Rose

Amanda Harrington Body Illuminating Bronzing Mousse

Got your eye on a more intelligent way of tanning? Amanda Harrington has you covered. This innovative formula contains light-reflecting, easy-to-blend and non-drip technology to deliver your most flawless tan yet. The mousse arrives in three shades, but we recommend our fair-skinned beauties to opt for shade Natural Rose.

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Coco & Eve Sunny Honey Bali Bronzing Foam

Coco & Eve Sunny Honey Bali Bronzing Foam

They've taken the world of Instagram by storm, and now, it's time to see what the hype is all about. This hugely celebrated tanning brand rose to fame thanks to their vegan-friendly and cruelty-free formulations, all of which ensure a long-lasting and flawless glow. A little goes a long way with this product, meaning you get a good return on investment!

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Kora Organics Gradual Self-Tanning Lotion

Kora Organics Gradual Self-Tanning Lotion

If we're going to trust anyone to give us a faultless tan, it's going to be a Victoria's Secret Angel. Miranda Kerr has bottled up her industry know-how to provide us with a fail-safe, professional tanner that gives us that runway-ready glow up!

Better still, every product within the range organic, natural and cruelty-free for the clean results we've been craving.

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Ambre Solaire Natural Bronzer Self Tan Lotion

Ambre Solaire Natural Bronzer Self Tan Lotion

A tanner that's wallet-friendly AND results-driven? We're sold. This high street must-have is perfect for those looking to tan on a budget without compromising any quality. The best part? This everyday tanner boasts a fruity scent which replaces any typical fake tan aromas (...that biscuit smell is not on our lust list this year).

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Vita Liberata Body Blur Sunless Glow HD Skin Finish Latte

Vita Liberata Body Blur Sunless Glow HD Skin Finish Latte

Looking to go that extra mile with your tanning routine? We've found a tanner that gradually tops up your tan whilst blurring out those unwanted imperfections. The Vita Liberata Body Blur Sunless Glow HD Skin Finish Latte is a real-life Instagram filter that utilizes organic tanning actives and protective properties to keep your skin looking its best all year round.

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MineTan E.O.D. Tan Milk

MineTan E.O.D. Tan Milk

We can always rely on MineTan to produce a trustworthy, skin-loving lotion that puts our needs first, and their tan-infused formulation is no exception. The MineTan E.O.D. Tan Milk is perfect for the winter months, teaming nourishment together with a very gradual hint of color.

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Sienna X Sleep Tinted Self Tan Lotion

Sienna X Sleep Tinted Self Tan Lotion

Take your beauty sleep to the next level with the Sienna X Sleep Tinted Self Tan Lotion. Wake up to a gorgeously golden glow that banishes the likes of streaking, greasiness and orange hues for your easiest tan yet. Green tea and calendula are added to perk up duller skin types.

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Remember, the key to a model-like bronze is to exfoliate regularly and lock down that tan with an everyday moisturizer. Once you’ve built up a healthy-looking hue for your body, give our skin-friendly facial tanning range a browse for that tip-to-toe glow.

Ellie Child

Written by Ellie Child

With five years’ experience under her belt, Ellie has worked alongside a range of highly regarded makeup artists, giving her a real insight into what consumers should be spending their money on.