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- Instagram Famous Face Masks
Instagram Famous Face Masks You Need to Try

There was once a time when face masks were a Sunday skin care ritual that only ever took place within the four walls of our bedroom; dare to leave and you’ll find yourself either ridiculed by the entire house or scarring your little brother for life.
Fast forward to the present day, however, and #facemaskselfies are the first to swamp our Instagram feeds as beauty buffs eagerly show off their new superstar skin care product.
We’ve seen everything from bubble masks to holographic, glitter and space masks take over our explore page and become the latest trend – and we’d be lying if we said we didn’t double tap them before tap-tapping our cards at the checkout.
We wouldn’t want you to miss out on the fun and games (and skin care), so we’ve rounded up some of the most Instagram famous face masks that actually work.
1. GLAMGLOW Supermud Clearing Treatment Mask
We’re kicking things off with GLAMGLOW, a brand loved by the likes of Miley Cyrus, Emily Ratajkowski and Shay Mitchell, plus a regular on the ‘gram.
This easy, mud mask sky-rocketed in popularity for its revolutionary exfoliating and deep cleansing benefits. Infused with a mix of glycolic, salicylic and lactic acids, it applies like a mud before drying down into a matte finish, making it super worthy of Instagram status.
2. MZ Skin Vitamin-Infused Meso Face Mask
Popping up left, right and center – and for good reason too – this pink, jelly-textured sheet mask is packed with tonnes of good-for-skin ingredients. Infused with a vitamin-rich super serum, you can hydrate, cool and soothe skin in just 20 minutes. The price tag is big but hear us out; it's the secret to naturally glowing skin, and you get five of 'em!
3. Rodial Snake Oxygenating & Cleansing Bubble Mask
Watching people turn their faces in to gray foaming clouds has been our guilty pleasure over the last couple of years – and no, we’ll never get tired of seeing people turn into the real-life Michelin man.
Korean-born, the bubble mask took off in 2016 and has been a favorite amongst beauty enthusiasts ever since. The oxygen-filled bubbles remove dirt, dead skin and excess oil, so you can reveal a revived complexion.
4. STARSKIN VIP The Gold Revitalizing Face Mask
Lacing your face with nano-gold? Now that’s a trend we’ll jump on, no questions asked.
Other than being completely Instagrammable, gold is actually an ingredient that is bursting with skin benefits. Perfect for makeup prep, it can help boost the circulation of skin cells, stimulate collagen production and brighten your complexion.
5. The Ordinary AHA 30% + BHA 2% Peeling Solution
It wouldn't be a true Instagram-inspired face mask haul without a shout out to The Ordinary. We're sure you've seen this face peel pop up on your explore page over and over again (when it lowkey looks like a blood bath, it's not hard to miss). The AHA BHA peel is one of the best masks for correcting uneven skin tone and texture. In just 10 minutes, it exfoliates, renews and refines skin.
6.Florence by Mills Mind Glowing Peel Off Mask
It's a no-brainer that this Florence By Mills face mask is a viral hit when it's been formulated by no other than the Stranger Things superstar, Millie Bobby Brown. Targeted towards teens (although suitable for use by all), this formula laces your complexion with a brightly iridescent purple pigment, before peeling off and taking blackheads and excess dirt and oil with it.
7. FARMACY Honey Potion Renewing Antioxidant Hydration Mask
Mark our words: honey is set to be the next big thing on Insta. Bursting with tonnes of antioxidants, this ingredient can be used in its purest form as a mask that instantly hydrates and revitalizes skin.
The sweet-smelling gloop dries down to a white, rich cream that can be used day or night – although we suggest putting out a disclaimer beforehand to avoid striking fear into the hearts of any little ones.
8. NIP+FAB Glycolic Fix Extreme Bubble Mask
In 2018, sheet masks topped the beauty trend leader board by a mile, with celebs such as Maya Jama, Bella Hadid and Lady Gaga all posting snaps of themselves sporting the goods.
With so many styles and formulas on offer, you can literally have sheet masks in rotation from Monday to Friday, but why not kick things off with this foaming bubble sheet mask that Instagrammer’s are loving? It gets to work in 10 minutes and leaves your skin feeling smoother, clearer and brighter.
9. Revolution Skincare Pink Clay Detoxifying Face Mask
Our Instagram feed has been looking pretty in pink for a while now, so it would have been rude not to include this gem.
Much like the charcoal trend, pink clay works to detoxify skin and draw out all the grime and dirt that's clogging pores.
It's safe to say we've supplied you with enough selfie-worthy face masks to last you a good few Sundays, but if you're looking to seriously stock up on skin care, then check out our guide to the Best Face Masks for Redness and Irritation.

Written by Carly Cochrane
As the Senior Content Editor for Cosmetify, Carly is the go-to for all the latest (and greatest) beauty tips, tricks and trends. With over six years of experience in the industry, she knows all the ins-and-outs when it comes to health, beauty and wellbeing.
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