Florence by Mills Built To Lash Mascara
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Say hello to big, bold and beautiful lashes with The Built to Lash Mascara, from Florence by Mills.
Ditch the falsies and invest in this lash-lengthening mascara, that will leave onlookers stunned when you tell them your lashes are authentic. Enhance your eyes with the all-in-one brush that effortlessly creates buildable volume in every individual lash that it strokes.
What's more, this mascara comes bursting with only plant-based ingredients such as vegan rose wax that conditions and curls, and bayberry fruit wax that locks lashes in place, so you can flash those flutters all day long and feel totally guilt-free. It is packed with mineral pigments that are the source of the super-black color that adds intensity to your lashes and leaves them with a long-lasting shine.
Wave goodbye to clumping, smudging and flaking and embrace a fuller flutter with the long-wearing mascara, 100% built to last, and 100% cruelty-free, this is the must-have mascara for every eco-friendly beauty buff.
This product goes well with Florence by Mills UBU Eyeshadow Palette. You might also like What's My Line? Eyeliner from Florence by Mills. You might also like Florence by Mills Tint N Tame Brow Gel.
Written by Julia Richardson, Beauty Editor
Ingredient Highlights: Vegan friendly and contains oleic acid, olive oil and stearic acid.
Formulated without: Alcohol, colorants, fragrance, parabens, phthalates, sulfates and contains no animal derived ingredients.
Good to know: Dermatologically tested. This product is cruelty free.
What does Florence By Mills say?
"A lengthening mascara for lashes that will look *almost* too lush to be real. It's made with plant-based ingredients like bayberry and rose wax, plus an all-in-one brush for buildable volume that lifts and lengthens."
How do you use it?
- Comb through lashes— one coat, two coats, or three.
Florence By Mills bio
Accentuate your best bits with the ultimate skin-loving beauty brand. Millie understands the importance of expressing yourself, which is why she and her team of experts have created a line of products that care for your complexion whilst beautifying it. From skin care solutions to makeup must-haves, this brand is an essential name for your makeup kit.
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Are there other product ranges available with Florence by Mills?
Yes, head to our brand page to see their product ranges across Skin Care and Body Care.
Shipping & Returns
Shipping available to U.S addresses only.
The returns policy for this store is around 14 days, see their website for further information.