Why We Like Urban Decay
"Full of bright, bold and popping pigments Urban Decay is a must in any makeup bag. They have everything you need to create killer looks – perfect for special events. We specifically love the Naked eyeshadow palettes as they have a variety of stunning shades to suit a range of skin tones. And let’s not forget the iconic and much-loved All Nighter Setting Spray!"
Written by Rebecca Jenkinson, Beauty Writer
It was around 20 years ago that Urban Decay founder Wende Zomnir decided to make a stand against the monotonous pinks, beiges and reds that dominated the beauty scene.
Desperate to bring more diversity and color into the market, Wende created a team of like-minded people to satisfy a growing need for alternative and daring makeup. Sandy Lerner (co-founder of Cisco Systems) shared the same ideology and together they formulated a line of lipsticks and nail enamels. The inspiration for this range? An urban landscape, obviously.
Today, Urban Decay is a highly respected brand that is famous for the iconic Naked eyeshadow palettes, and here at Cosmetify you can discover every eyeshadow, lipstick and liner shade under the sun – all of which are bursting with pigment and dreamy formulas.
Where can I buy Urban Decay products online in the US?
You can get Urban Decay products from a number of leading and well-known online stores in the US, including Sephora, Beauty Bay and eCosmetics. Their products are also sold by Look Fantastic and Macy's.
Frequently Asked Questions about Urban Decay
Do they ever test their formulations or end product on animals?
Urban Decay do not test their formulas or end products on animals and are a proudly cruelty-free brand.
Are the ingredients used in these products 100% vegan-friendly?
While the majority of Urban Decay products are free from animal by-products, the brand’s product line is not entirely vegan-friendly. This is because a handful of their formulations may contain ingredients of animal origin. Their vegan-friendly products listed on our platform are clearly marked as so.
Are these products allergy-safe?
Not all of the Urban Decay range is marked as hypoallergenic or allergy tested in our database, however if this is your preference please select ‘hypoallergenic’ from our site filters to narrow your search.