So Eco

You might not believe it, but here's a brand that doesn't put a foot out of place – So Eco. Awarded the 'Good Brand' honour by Sublime Magazine, So Eco is a vegan-friendly brand with a range of makeup brushes and kits that will help you enhance your looks with ease.

From the packaging to the materials, each product has been responsibly and ethically sourced. The handcrafted handles on the brushes are made using bamboo while the brush heads are made from cruelty-free Taklon bristles, which are suitable for both liquid and powder cosmetics.

What's more, the unbleached natural cotton bags effectively retailer the brushes for that all-important occasion or night out. The popular Face Kit – which includes a foundation, a blending, a tapering and a lip brush – makes pulling off that killer look a breeze.

If you ever wanted a more diffused look, then the Complexion Sponge is the tool to use. Ideal for a flawless custom coverage, you'll be left blushing from the number of compliments you'll receive.

Shop So Eco today and treat yourself to some of the good stuff.

Why We Like So Eco

"So Eco allows us to indulge in all areas of our beauty routine with zero guilt. They're the ultimate destination for beauty tools and accessories, including makeup brushes, hair brushes, facial cleansers, body sponges and loofahs and more. The best part? They're all handcrafted using ethically-sourced materials. "

Written by Carly Cochrane, Beauty Editor

Where is the best place to buy So Eco products online?

Products by So Eco are sold in the US at leading, well-known online stores, such as Look Fantastic and Beauty Bay.

Frequently Asked Questions about So Eco

As someone who only uses vegan brands, what’s the vegan-friendly status of So Eco?

To our knowledge, So Eco do not use animal-derived ingredients in their formulations and are a vegan-friendly brand.

Do they ever test their formulations or end product on animals?

So Eco are a cruelty-free brand. This means their manufacturing and testing processes are completely free from animal testing.

Where in the world do So Eco produce their product line?

Berkshire, the UK is where the So Eco range is produced.