Embrace the Smashbox assortment of primers, eyeshadow palettes, concealer & color correctors plus lots more. Make sure that you sign up to our alerts so that you are first to know about the brand's sales and deals.

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Smashbox are all about helping you achieve that photo-ready finish. They are lipstick lovers, eyeshadow enthusiasts and foundation fanatics and for the past 20 years, the Smashbox team has been crafting and creating the next best makeup products for you to love and enjoy.

They launched in 1996 by founders Dean and Davis Factor, great-grandsons of makeup artists Max Factor. With several years of photography studio experience, Dean and Davis wanted to create makeup products that could not only withstand a studio environment but reality too.

In 2000, they launched their signature Photo Finish Foundation Primer which was made for touch-ups between photo shoots. Today, it's their bestselling product and helps makeup to stay put (and perfect) all day long.

From L.A. to the U.K., Smashbox provides women and men with the products they need to look and feel their best: they believe that everyone should be able to feel their most beautiful self. Browse all their products here, including mascaras, lipsticks, primers and tools, and get ready to feel fabulous!

Why We Like Smashbox

"The Cosmeti-babes love the colorful, fun and beginner-friendly makeup products from Smashbox. From power foundations to step by step contour products there’s an affordable makeup solution for every type of beauty lover, whether you prefer an ultra-glam or au naturel look. Experiment with their bold pigments and set your base with their much-loved primer formulas. "

Rebecca Jenkinson

Where can Smashbox products be bought in the US?

Smashbox can be bought from a number of leading stores in the US, such as eCosmetics and Sephora.

Cosmetify shows you prices from multiple stores and lets you order your favorite primers, eyeshadow palettes, concealer & color correctors plus lots more online for the best price.

Frequently Asked Questions about Smashbox

Smashbox claims to be cruelty-free, but what does that mean?

Smashbox are a cruelty-free brand. They never test their products or ingredients on animals.

Parabens are widely used in this industry. Do they feature in Smashbox products?

Some contain parabens, however they give consumers the option of purchasing paraben-free too which are clearly marked across our site.

Has the end product been tested by an Ophthalmologist?

Relevant products (i.e. those to be used around the eyes) are labeled as ophthalmologist tested.

Can I get silicone-free products from them?

Not all of their products are silicone-free. Make sure you’re getting the products you want by using our filters and checking ingredients.

Do they use phthalates in their formulas?

Most of their products are not phthalates-free, although there are some exceptions that can be found by using our filters.

Are Smashbox products free from synthetic fragrances?

Many of their products are listed as fragrance free. Shop this option by using our sorting options above.

Are these products formulated with sulfates or are Smashbox sulfate free?

A number of their products are formulated with sulfates. To see their free-from sulfates ranges, use our filters above.

Are Smashbox products mineral oil-free?

They avoid using mineral oil in their products whenever possible.

I only use vegan-friendly products. Is Smashbox for me?

The majority of Smashbox products on our platform are not suitable for those following a vegan routine. However, Smashbox does have some products that are formulated without animal-derived ingredients or by-products, which you can see by selecting the appropriate filters.

  • Cruelty Free

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