Shop the OUAI assortment of shampoos, conditioners, hairsprays and other products. Remember to sign up with us so that you always get informed about OUAI deals and promotions.
OUAI Treatment Masque
OUAI Wave Spray
OUAI Anti Frizz Hair Sheets
OUAI Rose Hair & Body Oil
OUAI Dry Shampoo Foam
OUAI Dry Texture Foam
OUAI Clean Conditioner
OUAI Get Your Ouai Kit
OUAI Curl Conditioner
OUAI Matte Pomade
OUAI Body Cleanser
OUAI Heat Protection Spray
OUAI Body Creme
OUAI Volume Spray
OUAI Medium Hair Shampoo
OUAI Thick Hair Shampoo
OUAI Thick Hair Conditioner
OUAI Fine Hair Conditioner
OUAI Medium Hair Conditioner
OUAI Fine Hair Shampoo
OUAI Detox Shampoo
Women have enough to worry about today and Jen Atkin, founder of OUAI, understands this which is why she created this luxury hair line for real life and real women. Her products are simple, affordable and classic in a world full of noise.
She has worked backstage runways, fashion shoots, music videos and films and came to realize that women are regularly pressed for time, especially when it comes to their hair. So she wanted to create hair products that are for the busy woman, so no matter how much time you have, you can still achieve effortlessly beautiful hair.
Jen has been hairstylist to celebrity favorites like Gigi Hadid and Klan Kardashian and now with OUAI, you can get tousled, undone but chic styles that'll give you major off-duty model vibes. Plus their shampoos and conditioners are sulphate-free, cruelty-free and employ smart keratin to repair and improve hair strength. Even their styling products are designed to nourish hair and bring out its natural beauty whilst leaving a stunning fragrance so your hair can smell as divine as it looks. Now you know the OUAI to get gorgeous locks that are full of personality but requires minimal effort - so what are you waiting for?
Buying cruelty-free is becoming a bigger concern for many consumers, so why not take a look at our entire range of cruelty-free products or take a look at our favorite cruelty-free hair care brands and products.
Why We Like OUAI
"If it’s good enough for the Kardashians, it’s good enough for us. Making our hair effortlessly soft and shiny, OUAI is our favorite brand for luxe hair care solutions that actually work. If you’re a sucker for lavish scents, pretty packaging and silky-soft hair then we highly advise investing in one (or three) of their hair care essentials."Ellie Child
Where is the best place to buy OUAI products online?
A range of OUAI products are available to buy online from US stores, such as Sephora, Harvey Nichols, HQHair and more.
Whether you’re looking for shampoos, conditioners, hairsprays and much more, Cosmetify is here to help. We cut down the search time so you can easily compare prices of all your beauty must-haves in an instant. Find where they are being sold for the lowest price and restock your beauty cabinets at a fraction of the cost.
And if your go-to products are out of stock; you can easily set up an alert and we will let you know when it’s available again. Win-win!
Frequently Asked Questions about OUAI
Is OUAI a phthalates-free brand?
They don’t use phthalates in any of their products, making them completely phthalates-free.
Are these products free from Sulfates?
OUAI are a sulfate-free brand.
Are these products Paraben-free?
There are no parabens in OUAI product.
Are they an animal-friendly/cruelty free cosmetic brand?
As a cruelty-free brand, OUAI does not incorporate animal testing into its development or production regime, nor does it authorise any third parties to perform animal testing on its behalf.
Is OUAI a silicone-free brand?
Not all of their products are silicone-free. Make sure you’re getting the products you want by using our filters and checking ingredients.
Are OUAI vegan-friendly or do their products contain ingredients derived from animals or animal by-products?
The majority of OUAI products on our platform are not suitable for those following a vegan routine. However, OUAI does have some products that are formulated without animal-derived ingredients or by-products, which you can see by selecting the appropriate filters.
Where are these products made?
The USA is where OUAI produce their products.
- Phthalates Free
- Sulfate Free
- Paraben Free
- Cruelty Free