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  3. Fudge Whiter Shade Of Pale

Fudge Whiter Shade Of Pale

35 Reviews
+ $6.50 shipping or free over $50
Fudge Whiter Shade Of Pale
Sold by Beauty Bay
  • In Stock
  • Buy Now / Pay Later
  • 14 Day Returns

Product Description

Fed up with colored locks turning brassy? Not to worry, as Fudge Whiter Shade of Pale is here to sort your blonde blues.

Call it your hair savior, as this semi-permanent color improves hair quality, soothes the scalp and adds a lust-worthy shine – now that's a triple threat we can get on board with.

Boasting a quick and easy application, it works in harmony with the cuticle layer of your hair and helps to provide long-lasting results on light locks, without causing damage.

Use it as a toner for pre-lightening hair and transform those unwanted yellow hues into bold, bright blonde strands – you can even use it on home highlights that have taken a wrong turn.

Simply apply the treatment to hair as and when you need it and indulge in results that last and last.

And, if you're looking to rock the lilac or gray hair trend, this product will be your absolute savior. Read our blog on how to attain those lilac or grey locks to find out more.

Carly Cochrane

Written by Carly Cochrane, Beauty Editor

Product Details

Hair Type: Coloured

Hair Benefit: Shine

Hair Concern: Dry

Ingredient Highlights: Contains panthenol.

Ingredient Features

This Fudge Whiter Shade Of Pale contains panthenol which helps to add shine.

How To Use

  1. Shampoo and towel-dry your hair
  2. Using gloves, apply the color through your hair, from root to end, or target specific areas that need brightening
  3. Comb the treatment through until it becomes frothy and allow 15-30 minutes for it to process – you can wear a plastic cap or cling wrap hair to help it process
  4. Rinse your hair with warm water until it runs clear
  5. Shampoo and condition your hair

Brand Bio

Fudge was founded 25 years ago and shot to instant fame with its opening product - the Hair Shaper. Growing from the success of its signature product, the Aussie born brand has now produced over 170 products, each one filled with a passion for revolutionary hair styling. 


Where To Buy

This hair treatment item can be bought online at the Beauty Bay website in the US.


Based on 35 reviews from Look Fantastic, this hair treatment item by Fudge is rated 4 out of 5. Product review scores are combined across stores and an average is calculated. You can see review content by going to the store website.

Shipping & Returns

Products over $50.00 qualify for free standard shipping with Beauty Bay, otherwise there is a charge of $6.50 with orders usually arriving within 4-8 days of dispatch. Worldwide shipping available to most regions with this store.

The returns policy for this store is around 14 days, see their website for further information.

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