Virtue Full Shampoo

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$15.00 $16.50 (10% off)
+ $6.50 shipping or free over $50
Virtue Full Shampoo 2 oz
Virtue Full Shampoo 2 oz
Virtue Full Shampoo 2 oz
Virtue Full Shampoo 2 ozVirtue Full Shampoo 2 ozVirtue Full Shampoo 2 oz
Sold by Sephora
  • In Stock
  • In-Store Pickup Option
  • Free Returns
Compare prices from 5 more stores
  • $15.00 + $8.95 shipping From JC Penney
  • $15.00 Free Shipping From Neiman Marcus
  • $15.00 + $7.00 shipping From Skinstore
  • $15.00 + $6.00 shipping From Look Fantastic
  • $16.50 + $30.00 shipping From Selfridges

Product Description

Want to breathe some life and body back into your precious locks? Look no further than the Full Shampoo from the hair experts at Virtue.

This forward-thinking and modern shampoo not only cleanses away dirt and grime, but also adds some much-needed volume. It contains their Alpha Keratin 60ku protein, which came from scientific research into regeneration medicine – impressive right? This ground-breaking ingredient gets to work repairing damaged locks without weighing down individual strands.

The shampoo also contains vitamin-rich pink pomelo, shine-enhancing hydrolysed quinoa and strengthening biotin. This combo of nourishing components provides body, volume and vitality to thin, fine and flat hair. Use as part of your hair care routine and expect luscious, thicker and healthier-looking results.

Pairs well with the Virtue Full Conditioner. You might also like Volumising Primer from Virtue.

Rebecca Jenkinson

Written by Rebecca Jenkinson, Beauty Writer

Virtue Full Shampoo Video Thumbnail

Product Details

Hair Type: Fine

Hair Benefit: Thickening/volumising, shine and strengthening

Hair Concern: Hair loss/thinning, dry, damaged, weak and brittle

Ingredient Highlights: Vegan friendly and contains vitamin a, ahas, vitamin c, biotin, panthenol, citric acid and vitamin b.

Formulated without: Phthalates, colourants, sulphates, parabens, gluten and contains no animal derived ingredients.

Good to know: This product is cruelty free.

Made In: North Carolina, USA

Ingredient Features

This Virtue Full Shampoo contains vitamin C which helps to add shine.

Virtue says

"Our Full Shampoo was specifically developed to add volume and density to fine, limp hair strands. This extraordinarily lightweight formula helps build volume from the inside out and will continue to improve the health of hair over time. Colour-safe, paraben-free, gluten-free, vegan."

How To Use

  1. Start with wet hair in the shower
  2. Squeeze the shampoo into your palms and create a rich lather
  3. Gently massage across your scalp, mid-lengths and ends
  4. Rinse thoroughly
  5. Pair with your favorite conditioner

Brand Bio

After decades of experience in the hair care industry, it's incredible that some things can still surprise us - for VIRTUE that thing is alpha keratin 60ku. 

This dynamic ingredient was initially treated to heal wounds and damaged skin for soldiers, and after some thorough research and testing, the expert team at VIRTUE realized its incredible enriching power for hair. 


Where To Buy

You can buy this shampoo by Virtue in the US from online stores, such as Sephora, JC Penney, Neiman Marcus and more stores. Additional stores include Skinstore.

Product Sizes

Virtue Full Shampoo is available in the following sizes:

  • 2 oz
  • 8 oz
  • 17 oz
You may also like

If you're loving the Virtue Full range there's also a complimenting conditioner meaning you can complete your hair care routine.

Shipping & Returns

Products over $50.00 qualify for free standard shipping with Sephora, otherwise there is a charge of $6.50 with orders usually arriving within 1 - 3 working days of dispatch. Express/Next day shipping option. Worldwide shipping available to most regions with this store.

The returns policy for this store is around 30 days, see their website for further information.

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