- Hair Care
- Hair Color
- Semi-Permanent
- BLEACH LONDON White Toner Kit
BLEACH LONDON White Toner Kit
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Product Description
Want to banish the brass? Look no further than this easy-to-use White Toner Kit from the professional colourists at BLEACH LONDON.
This semi-permanent color toner is the key to white, silver or platinum hair color. It has an innovative formula which removes brassy, yellow tones caused by bleaching and instead helps you achieve a bright white finish.
Vegan-friendly and cruelty-free, this toner kit is your one stop shop for brighter tresses. Better still, it contains a repair mask to ensure soft, smooth and silky locks post toning. If you have super long or thick hair, be sure to pick up two kits just in case the color runs out mid-lengths.
And, as always, be sure to patch test any formulas before coloring your hair.
BLEACH LONDON White Toner Kit contains:
- 1 Tube of Colorant 40ml
- 1 Bottle of Developing Lotion (peroxide) 80ml (7.5vol/2.1%)
- 1 Conditioning Repair Mask 15ml

Written by Rebecca Jenkinson, Beauty Writer

Product Details
Hair Type: Colored, gray
Hair Concern: Chemically treated, dry
Ingredient Highlights: Vegan friendly and contains ahas and lactic acid.
Formulated without: Contains no animal derived ingredients.
Good to know: This product is cruelty free.
Made In: London, UK
Ingredient Features
The lactic acid in this semi-permanent hair dye works to smooth dry hair and to exfoliate the scalp.
Bleach London says
"Our White Toner Kit is a semi-permanent, nourishing hair dye to turn brassy, yellow blonde hair white, silver or platinum. If you just can't get it light enough, this may be your new hair hero. Toner kits banish any unwanted yellow caused by bleaching."
How To Use
- Divide your hair into four manageable sections
- Take the toner and start applying at the roots
- Massage the toner through your lengths and ends, ensuring an even coating to avoid patchiness
- Leave to develop for 20 minutes
- Rinse with cool water
- Condition with the repair mask
- Blow dry and style as you like
Brand Bio
Making sure their cardboard is 100% recycled with plastic soon to follow, Bleach London embody the ethos of the modern day consumer. Having a deluxe range that is ethically focused, it's easy to see why Bleach London are appealing to women of all ages and backgrounds.
Where To Buy
Look Fantastic usually stocks this semi-permanent hair dye online in the US, however, it it has not been available to order since July 2021.
Reviews
Based on 19 reviews from Look Fantastic, this semi-permanent hair dye by BLEACH LONDON is rated 3.6 out of 5. Reviews for this product are combined across stores and then averaged to calculate this score. Go to the store website to read review content.
- Shipping & Returns
Products over $35.00 qualify for free standard shipping with Look Fantastic, otherwise there is a charge of $6.00 with orders usually arriving within 5-8 working days of dispatch. Express/Next day shipping option available. Worldwide shipping generally available, shipping costs vary by region, full list and postage costs available during checkout.
The returns policy for this store is around 14 days, see their website for further information.