Beauty Advent Calendars

FAQ About Beauty Advent Calendars

What is a beauty advent calendar?

A beauty advent calendar is a countdown to Christmas with a beauty product behind each door instead of chocolate. Most have 12, 24 or 25 doors and mix full-size products with minis, covering skincare, makeup, haircare, fragrance or a bit of everything. Some focus on a single brand, while others are curated by a retailer and feature lots of different brands.

Are beauty advent calendars worth the money?

They usually are if you'd use most of what's inside. Many calendars contain products worth considerably more than the calendar's price, but that value only counts if the products suit your skin, hair and style. Check the full list of contents before you buy and count how many items you'd actually use.

When should I buy a beauty advent calendar?

Buy as early as you can. The most popular calendars are released from September and often sell out by November. Prices can drop on some calendars around Black Friday or in December, but waiting is a gamble on the ones in highest demand. Comparing prices across retailers is the easiest way to make sure you're not paying more than you need to.

How do I choose the right beauty advent calendar?

Start with what you love most, whether that's skincare, makeup, fragrance or haircare, and pick a calendar that focuses on it. Then check how many products are full-size rather than minis, look for brands you already trust or have wanted to try, and make sure any skincare suits your skin type. If it's a gift, a mixed-brand calendar is a safe choice when you're not sure of someone's favourites.

Do beauty advent calendars have to be opened in December?

No. You can start whenever you like. Some people save their calendar for a 12- or 24-day treat at another time of year, and some open everything at once to use straight away. Just keep an eye on the product dates, especially for skincare, as most products are best used within a year or so of opening.