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The 7 Brow Pomades You Need for Fluffy Brows

By Rebecca Jenkinson -
four photographs of women with big, fluffy, full eyebrows

Fluffy, feathered brows are the latest trend taking over Instagram reels, Tik Toks and wherever else you get your #browspo. Sure, you can achieve something similar with bar of soap, but for a more polished and defined look, we recommend brow pomades.

Brow pomades have a cream or wax base formula, which help add colour, texture and definition to otherwise sparse arches. Plus, they are quick and easy to use. Just get yourself an angled eyebrow brush and away you go.

However, with plenty of brow products on the market, it can be hard to know which ones are the best. That’s where the beauty obsessed here at Cosmetify come in. We’ve done the leg work, so you don’t have to.

Here’s our rundown of the seven best brow pomades.

Anastasia Beverly Hills Dipbrow Pomade

Anastasia Beverly Hills Dipbrow Pomade

Of course, we couldn’t kick off the best brow pomades without mentioning brow royalty, Anastasia Beverly Hills. This is a popular choice among the beauty elite and for good reason, thanks to its creamy, quick-drying formula that lasts from desk to dancefloor.

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L.A. Girl Brow Pomade

L.A. Girl Brow Pomade

This little pot from L.A. Girl packs a punch, with its water-resistant formulation which prevents any midday meltdowns. It comes in six versatile shades that complement a range of hair colours.

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Revolution Pro Brow Pomade

Revolution Pro Brow Pomade

Get your mitts on this super affordable option. It’s one of the best cheaper brow pomades due to its professional finish. It dries quickly and gives you a matte brow look that can easily recreate fluffy brow hairs.

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NYX Professional Makeup Tame & Frame Tinted Brow Pomade

NYX Professional Makeup Tame & Frame Tinted Brow Pomade

Less is more with this brow pomade, as a little goes a long way when recreating the feathered brow effect. The sweat-proof and smudge-proof formula also make it a must in your makeup bag for holidays and gym sessions.

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Maybelline Tattoo Brow Tint Pomade

Maybelline Tattoo Brow Tint Pomade

This one is for all you bold brow lovers, thanks to the intense pigment which glides effortlessly across the skin with the brow tool provided. It also has 24-hour staying power and a range of neutral shades which complement your natural tones.

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Inglot Cosmetics AMC Brow Liner Gel

Inglot Cosmetics AMC Brow Liner Gel

Searching for a cruelty-free option? The Inglot Cosmetics AMC Brow Liner Gel is a great vegan-friendly pot. It has a buildable coverage, which means you can create a soft fluffy look for the daytime or a bold, striking vibe for the evening.

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Benefit Ka-Brow!

Benefit Ka-Brow!

Add plenty of texture and definition to your brows with this Benefit beauty. The Ka Brow! is a makeup bag classic, offering waterproof, high-impact colour. Plus, the unique packaging makes it perfect for on the go touch ups.

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How to create fluffy brows

So, got all the gear but no idea? Don’t worry. It’s super easy to achieve the fluffy brow look.

All you need is an angled brush to apply the gel or creamy product and a spoolie to brush through your unruly hairs.

To create fluffy brows, brush the hairs upwards to show the fluffy shape. Then fill in any gaps with the angled brush. Make sure you use short, light strokes to mimic the look of individual hairs.

For a bolder colour, apply more pressure and even add a tinted brow gel into the mix to lock your look in place. You want your brows to look soft and feathered, so try to avoid any harsh lines.

Need some inspo? Take a look at these gorgeous arches….

And that’s it folks. Whether you want natural fluffy arches or bold, feathered brows, brow pomades are a must. For more eyebrow makeup tips, take a look at How to Get Thicker Eyebrows and The Clear Brow Gels You Need to Enhance Your Natural Look.

A skincare obsessive who is desperately seeking the perfect serum. Big brows, big lashes and a flush of blush is my go-to look.